Try JENA, the alternative to Fresha for hair & beauty pros

Join 150+ UK hair & beauty pros who switched to JENA's simple £19/month flat fee for a professional website, unlimited bookings, emails, forms and real human support
100% Successful Migrations
No Commission Fees
Your Brand
Setup in 30 minutes

1000+ Beauty Pros in 11 Countries Trust JENA 🌍

Is This Happening To You?

Getting charged 20% on first-time marketplace clients
Extra charges for SMS reminders and marketing
Your loyal clients seeing your competitors within your listing
Losing control of your brand on a shared marketplace

See Why Beauty Pros Choose JENA Over Fresha

Fresha
Monthly Cost
£19 flat fee. Optional unlimited SMS add-on (£5/month). SMS marketing 5p each.
£14.95 per month fee. 20% one-time commission on new marketplace clients. SMS after allowance from £0.05 each.
Team membership
From £2 pm per member
From £9.95 pm per member
Commission on Bookings
Always 0% commission on all bookings
20% one-time fee when a client books via the Fresha marketplace for the first time
Minimum Fee Per Booking
Never
£4 minimum commission on new marketplace clients (one-time)
Email Confirmations
Included
Included
SMS Reminders
Unlimited (£5/month add-on)
20 free per team member/month. Then from £0.05 per SMS
Marketing Emails
Unlimited included
50 free per team member/month. Then from £0.02 per email
SMS Campaigns
5p per SMS
8p per SMS
Website presence
Fully branded, SEO-optimised website with custom domain
Marketplace profile: clients see your competitors within your listing (example here)
Competitors Shown
Never - your site only features your brand
Yes, competitors may appear within your listing page (example here)
Domain Name
Use your own custom domain
Fresha URL only
Support
Real human support via phone & chat included
Email support included. Premium chat/phone support available with paid plans

The JENA Difference

💅
Look Professional & Build Trust
Get your own branded website that feels premium. Show off your work. Your brand, your vibe, with a professional look.
"I always try to market myself like a premium brand... JENA lets me do that. My website finally looks how I want my brand to feel." - Becky
🛌
Get Your Evenings Back
Clients book themselves. Get automatic confirmations and reminders. Take deposits instantly. While you relax.
"I was constantly on my phone in the evening... now I'm not. My husband said 'You're not on your phone as much anymore.'" - Andrea
👑
Your Business, Your Rules
Own your clients. Don't rely on marketplace algorithms to show your services. Don't settle for competitors next to your listing.
"I don't want to compete. I want something that takes them directly to me, and JENA let's me do just that." - Lucy
💸
Transparent Pricing
£19/month base price. Want SMS reminders? Add £5/month. Need SMS campaigns? Pay 5p per message. No complicated price list, no new client fees.
"JENA works out better for me because I know where I stand with money." - Lauren

Features That Matter to Solo Business Owners

📱
Your Own Booking Website
Professional site builder - your photos, services, personality. Ranks on Google so clients find YOU. No tech skills required, no stress.
💰
Instant Deposits & Payments
Take deposits automatically. No-shows become no problem. Get paid before they leave.
📅
Smart Booking System
24/7 online booking. Automatic reminders. Clients book themselves while you sleep.
💅
Digital Consultation Forms
Custom forms for nail health & allergies. Consent stored digitally. Access client history instantly.
🎨
Professional Portfolio
Showcase your best nail work. Before & after galleries. Build trust instantly.
📊
Business Management
Track earnings easily. Export for taxes. Client database. Treatment history

Switching is Simple (and Risk-Free)

Send us your customer & bookings list
You have a dedicated person. We can help you export your data too.
1.
We handle everything
Our team imports all your clients, bookings and history into JENA.
2.
Set up your branded website
With our help, go live in 48 hours.
3.
Start saving immediately
No more commission fees, ever.
4.
100% migration success rate
Keep your Google ranking
Zero booking disruption
Full data ownership
BUILT FOR  SOLO BUSINESS OWNERS
BUILT FOR  HOME SALONS
BUILT FOR  CHAIR RENTERS
BUILT FOR  SOLO BUSINESS OWNERS
BUILT FOR  HOME SALONS
BUILT FOR  CHAIR RENTERS
BUILT FOR  SOLO BUSINESS OWNERS
BUILT FOR  HOME SALONS
BUILT FOR  CHAIR RENTERS

£19/month. Seriously, That's It.

Less than a take-away coffee per week.
Your own branded booking website
Unlimited bookings (zero fees)
Consultation forms and email marketing
Automatic confirmations and reminders
Free migration support
Real human support when you need it
Optional Add-ons:
📲
Unlimited SMS reminders: £5/month
📣
SMS marketing blasts: £5p per message
💳
Payment processing: £from 1.5% + 30p
🙋
Additional staff: £2/month each
Sarah from Manchester: "I was paying £90/month in new client fees. Now I pay £0. My husband thinks I'm a genius."

Solo Beauty Pros love JENA

JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
Holly Poppett testimonial
JENA testimonial screenshot
JENA testimonial screenshot
JENA testimonial screenshot
Jo Simpson testimonial
Gillian testimonial
Booking System Comparison Calculator

The Numbers Don't Lie

Download our free Fresha Fee Calculator and input your own numbers to see for yourself exactly how much you’re losing to “new client” fees each month.

Last Few Questions?

Fresha Export Guide

Fresha Export Guide

Thinking of leaving Fresha? Don’t risk losing your clients or bookings.

Download our free step-by-step Export Guide to see exactly how to save your client list, appointments, services, and reviews - and how to switch without a single gap in your calendar.

Most solo hair & beauty pros don’t realise how easy it is to lose clients during a migration… until it’s too late.

Ready to Take Back Control?

Your future self (the one sleeping through the night and keeping 100% of booking fees) will thank you.
Try It Free. No Payment Needed. Cancel Anytime.
Every day you wait = more booking fees + more late-night DMs
Try the app for free
Everything set up in 30 minutes. Cancel whenever. No questions asked.
p.s. Every day you wait is another day paying booking fees and answering DMs at bedtime. Just saying.
BUILT FOR  SOLO BUSINESS OWNERS
BUILT FOR  HOME SALONS
BUILT FOR  CHAIR RENTERS
BUILT FOR  SOLO BUSINESS OWNERS
BUILT FOR  HOME SALONS
BUILT FOR  CHAIR RENTERS
BUILT FOR  SOLO BUSINESS OWNERS
BUILT FOR  HOME SALONS
BUILT FOR  CHAIR RENTERS

Disclaimer

This comparison is based on publicly available information from Fresha.com as of September 2025. For the latest details, please visit Fresha.com. Savings mentioned are based on customer feedback and may vary.